Nike: From everyday item to high-end collectible: Is the luxury sneaker bubble about to burst? | Culture | EL PAÍS English
Michael Jordan changed the world': the true story behind Nike movie Air | Movies | The Guardian
The Power of Partnerships: Nike & Michael Jordan | Centuro Global
Zadeh Kicks Accused of Running Huge Air Jordan Sneakers Ponzi Scheme - Bloomberg
The secrets behind the success of Nike's Air Jordan brand - Raconteur
The Rise of Nike Air Jordan — The Sporting Blog
The Meteoric Rise of the Nike Air Jordan Brand | Sneakers, Sports Memorabilia & Modern Collectibles | Sotheby's
Throwback Thursday: The Best Air Jordan Marketing Campaigns | The Fresh Press by Finish Line
A Look Into The Archives: The History of the Iconic Nike Air Jordan | The Market Herald Fancy
A Closer Look at the Dover Street Market x Air Jordan 1 | Hypebeast
How Nike Perfected Sports Marketing with the Banned Air Jordan 1
Air Jordan 1 OG Sales Numbers | Sole Collector
Nike Air Jordan - Behind The Brand - Brandastic
Jumpmania: The Best Air Jordan Marketing Campaigns in History - Sneaker Freaker
How Nike Perfected Sports Marketing with the Banned Air Jordan 1
How Michael Jordan revolutionized the sneaker industry—and our relationship to shoes | Temple Now
How Nike Controls the Sneaker Resell Market | Highsnobiety
Jordan-More than just a shoe brand: - Marketing Strategy
Air Jordan Brand Marketing Strategy
Michael Jordan's Air Jordan 1's sell for record-setting $560,000
Dior x Nike Air Jordan 1 sneakers, loved by Kylie Jenner and re-selling for US$20,000 already, are the world's smartest investment – thanks to millennial FOMO | South China Morning Post
Nike's approach to marketing: Then and now | BANKNOTES
Can COVID-19 Cool Off China's Scalding Sneaker Market? | Jing Daily
How Nike Air Jordans Started Sneaker Culture and Made Sneakers Luxury
